Alfardan Automobiles launches the BMW XM in Qatar

Alfardan Automobiles, the official importer of BMW Group vehicles for Qatar, launched the BMW XM, representing a fresh interpretation of the Sports Activity Vehicle (SAV) created out of the ground-breaking fusion of the high-performance BMW M and progressive plug-in hybrid technology.

The first BMW M original since the BMW M1, the all-new BMW XM is the automotive group’s latest offering in celebration of BMW M’s 50th anniversary, featuring the newly developed M HYBRID drive system, an extravagant design and progressive luxury ambience. Ideally suited for the terrain and the driving conditions in the Gulf and the Middle East, the BMW XM comes with 4WD Sand mode, conceived specifically for navigating terrain on and off the road.

Commenting on the launch, Mr. Nasr Jairoudi, General Manager of BMW, Rolls-Royce, MINI in Qatar, said: “We are thrilled to launch the all-new BMW XM here in Qatar. This model is truly made for our customers, with the all-new M xDrive system ideal for navigating this region’s terrains. Since Qatar is considered one of the best performing markets in the region for the BMW M, we are expecting that this model will be highly successful in the country.”

The M HYBRID drive system in the BMW XM delivers an overall output 653 hp and is underpinned by a high-revving V8 engine with cutting-edge M TwinPower Turbo technology. The 4.4-litre engine is assisted by an electric motor integrated into the eight-speed M Steptronic transmission, delivering a maximum overall torque of 800 Nm.

The BMW XM sprints from 0 to 100 km/h in 4.3 seconds, accompanied by an energy-charged soundtrack amplified by hexagonal dual tailpipes arranged one above the other for the first time on a BMW M model. Uniquely, the BMW IconicSounds Electric developed in a collaboration with Hollywood music legend Hans Zimmer creates a suitable backing track for the electric motor’s power delivery.

To receive more information on the BMW XM or other BMW M models, please visit one of Alfardan Automobiles’ showrooms or the website

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